190 + plots for sale in just 4 days
Client Overview
Our client, a real estate developer with 12 years of experience, previously relied on referrals and traditional marketing to sell properties. However, their recent project a new launch of 290 plots faced challenges in generating demand and attracting buyers.
Goal
✔ Drive high-quality leads for the plot sales
✔ Increase brand visibility through traditional, digital, and influencer marketing
✔ Execute a successful 4-day launch event to boost on-site visits
✔ Maximize plot sales during the launch period
Challenges
- Limited online presence and lead generation strategy
- Heavy reliance on word-of-mouth and outdated methods
- Tough competition in the local real estate market
- Urgent need to sell a large number of plots quickly
Results & Achievements
✔ Total Ad Spend: ₹85,092.83
✔ Total Leads Generated: 480 quality leads
✔ Site Launch Event: 190 plots sold in just 4 days
✔ Online Reach: 1,618,322 people engaged across platforms
✔ Influencer Impact: Increased brand trust and attracted new audiences through strategic influencer collaborations.
✔ Consistent Sales: Post-event, the client continues to receive steady inquiries and plot bookings.
Conclusion
By collaborating with Evocaa Marketing Agency, the client transformed their sales approach — combining digital, traditional, and influencer marketing strategies. This resulted in an explosive launch event and consistent lead flow, helping them secure a record-breaking 190 plot sales within 4 days.